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Creative Retail Awards - Winners 2022

Updated: Oct 19


As physical retail evolves, design and experience have become more powerful tools than ever. The Creative Retail Awards have recognised the very best in retail, leisure, and hospitality design & display since 2018. With categories including sustainability, omni-channel, technology, VM schemes, POP/POS, shopfitting, store design, experience, and innovation, the Awards recognise talent across the full spectrum the industry.




The 2022 Judging Panel independently shortlisted and selected the Winning and Highly Commended entries submitted by suppliers, designers and retailers from across the globe.



The big night took place at Proud Embankment on the 22nd of September, with the Creative Retail Awards’ unique take on a ceremony that blends networking with an informal party atmosphere celebrating the diversity in our industry. Shunning the traditional gala dinner format, the Awards ceremony was interspersed with enthralling live acts, finishing with a live band and DJ into the small hours.



The night was attended by the Who's Who list of suppliers, designers, and retailers including ASDA, Chopard, Dermalogica, Harrods, Harvey Nichols, Musgrave Group, Ribble Cycles, Sky, Sports Direct, and many more.



Each Award category gave the shortlisted entrants a chance to walk away with a Highly Commended or Winner’s trophy in front of a supportive crowd of industry peers.



Winners this year included projects from retailers such as AT&T, Bonadea, Chanel, Coach, Nestlé, and Woolworths South Africa. Store Design of the Year was won by Sports Direct with their new Oxford Street store, with the Retail Experience Award going to Chanel and Harrods for their Door Nº 5 in celebration of 100 years of Chanel Nº5. The ceremony closed with the announcement of the Judges’ Choice Award, which this year went to Portuguese tinned goods store Comur Coimbra, from Grupo O Valor do Tempo.


The 2022 Shortlisted entries, Highly Commended and Winners:


Sustainable Display: Sponsored by Antalis

Ethical Gold – Chopard with L’Atelier Five Doing Good Feels Super – HIGHLY COMMENDED

Superdrug in collaboration with local artists

Baubles of Hope – Woolworths South Africa with Essay Gift (NPO), VM Central, and Woolworths In-House Agency

The Zoo Project – Crew Clothing with Stylo


WINNER: Underwater Holiday Fun! – Woolworths South Africa with VM Central, Bad Weather and Woolworths In-House Agency



POP/POS Concept: Sponsored by Retail Focus

Heineken Birra Moretti Ape Vehicle – Super Valu (MRPI) with Indicia Worldwide

Colart – Winsor & Newton with Stamp Design Consultancy Ltd – HIGHLY COMMENDED

Chanel No 5 Spaceship, Heathrow Terminal 5 – Chanel with Dufry, JCDecaux and Heathrow Airport

SIS Royal Canin Universe – Crown Pet Foods with arken Pop Ltd


WINNER: Maggi’s Singing Soup Pot – Nestlé with Tokinomo


Seasonal or Temporary Display: Sponsored by British Display Society

AT&T Dream in Black Future Makers Series – Twenty Four 7 and Temi Coker

John Smedley Christmas – Mega Creative

MZ Skin Fenwick – Mega Creative

Baubles of Hope – Woolworths South Africa in with Essay Gift (NPO), VM Central, and Woolworths In-House Agency – HIGHLY COMMENDED


WINNER: Van Cleef and Arpels Microcosmos – Millington Associates Ltd



Bar and Restaurant Design: Sponsored by Hammerson

Monarchy – AB InBev with YourStudio – HIGHLY COMMENDED

Boo, Fosse Park Food Central – Office Twelve

Museu da Cerveja – Grupo O Valor Do Tempo

The Lofts and The Hustle – Astley


WINNER: TOCA Social @ The O2 – Gensler



Graphics, Signage and Wayfinding: Sponsored by CDDC

AT&T Dream in Black Future Makers Series – Twenty Four 7 and Temi Coker

Nike Own the Floor – Seen Displays

Nike X Billie J – The One Off – HIGHLY COMMENDED

Lotus Cars Corporate Signage Programme – Meda


WINNER: AT&T Dream in Black Future Makers Series – Twenty Four 7 and Temi Coker



Surfaces & Finishes: Sponsored by HAL.NEWS

Bally London Regent Street Flagship – Seen Displays

Sustainable Window Campaign for Environment Day – Arçelik Global with Gravity Design & Consultancy

Finishes fit for a Goddess – Bonadea with Studio Clementine – HIGHLY COMMENDED

Raeburn Marshall Street London – Mega Creative


WINNER: Country Road High Street Armadale Boutique Concept – Place Agency Design (PAD) Ltd



VM Scheme: Sponsored by Morplan

Joalharia do Carmo – Grupo O Valor Do Tempo – HIGHLY COMMENDED

John Smedley Christmas – Mega Creative with One Big Company

Panda Pagoda Shop – Zoo Atlanta with Event Network

Underwater Holiday Fun! – Woolworths South Africa with VM Central, Bad Weather, and Woolworths In-House Agency


WINNER: “Give A Little Love” – Coach



Innovative Display Product: Sponsored by Arken POP

Bestway Wholesale Tobacco Focus Bays – Imperial Tobacco with Insight – HIGHLY COMMENDED

Rogue Your Own Way – Coach

Coach Forever, iAPM Mall, Shanghai – Coach

Microsoft Experience Centre, London – Stylo with Spark Brighter Thinking


WINNER: Maggi’s Singing Soup Pot – Nestlé with Tokinomo



Omni-channel Experience:

Arçelik Live Expert

AT&T Dream in Black Future Makers Series – Twenty Four 7 with Temi Coker

Coach x Basquiat Genting

Sports Bra – Sports Direct with The One Off – HIGHLY COMMENDED


WINNER: Ribble Cycles



Lighting Design: Sponsored by VM & Display Show

Mundo Fantástico de Sardinha Portuguesa Lóios Store – Grupo O Valor Do Tempo

Playhouse by Smartech – Smartech Retail Group – HIGHLY COMMENDED

Schuh Twenty Twenty Store Concept – Unibox with Briggs Hillier Design

Van Cleef and Arpels Microcosmos – Millington Associates Ltd


WINNER: Manchester International Airport T2 Walk Through Duty Free and Associated Retail – Dufry with JPLD



Best Shopfitting/Fit Out: Sponsored by National Association of Shopfitters

Dermalogica Meadowhall Kiosk – Dalziel & Pow with Lime Blue, P&J Retail, and Gem Interiors

Joalharia do Carmo – Grupo O Valor Do Tempo

Theodore’s Collection – Farid Karim Design

Raeburn, Marshall Street London – Mega Creative – Highly Commended


WINNER: Situ Live – Bearded Kitten



Technology: Sponsored by 365 Retail

Playhouse by Smartech – Smartech Retail Group

Ribble Cycles

Cannabotech – Design4Retail Ltd – HIGHLY COMMENDED

Coach x Basquiat Genting


WINNER: AT&T Flagship Experience : HBO Max Orbit x 5G – Twenty Four 7 with Hush Studios



Pop-Up Store: Sponsored by SOOK

Stan Smith Sustainable Zone – Adidas with Gravity Design & Consultancy

Dermalogica Meadowhall Kiosk – Dalziel & Pow with Lime Blue, P&J Retail, Gem Interiors

Creative Meanwhile – Not My Beautiful House with Studio KT1, Kingston School of Art and Union of Kingston Students

Panthère de Cartier – L’Atelier Five – HIGHLY COMMENDED


WINNER: Bowie75 Pop Up – David Bowie Estate with Factory 360



Store-in-store or Concession: Sponsored by Quadrant Design

AHC UK Launch – arken Pop Ltd

Chanel No 5 Spaceship, Heathrow Terminal 5 – Chanel with Dufry, JCDecaux and Heathrow Airport

MZ Skin Fenwick – Mega Creative

Playhouse by Smartech – Smartech Retail Group – HIGHLY COMMENDED


WINNER: ASDA Craft on Draft Partnership


Food, Beverage & Supermarket Design: Sponsored by Insight

Bierwinkelier Branding – Yellow Dress Retail – HIGHLY COMMENDED

F&F at Christmas – F&F at Tesco


WINNER: SuperValu Brand Rejuvenation, Knocklyon Store – Musgrave Retail Partners Ireland with Household and TAP CREATIVE



Independent Store: Sponsored by Save the High Street

Joalharia do Carmo – Grupo O Valor Do Tempo

Lotus Retail Identity Experience Programme – Meda

Nolii, Boxpark Shoreditch – Seen Displays

Nous and Body Activation Ltd – Panellinios Agora Games IKE with Wharton Neuroscience Initiative and Grande Ecole des Ponts – HIGHLY COMMENDED


WINNER: Theodore’s Collection – Farid Karim Design



Retail Experience: Sponsored by Graphica Display

Panthère de Cartier – L’Atelier Five

Stan Smith Sustainable Zone – Adidas with Gravity Design & Consultancy

Ribble Cycles

Coach x Indigo Living, Shanghai, Anfu Road – HIGHLY COMMENDED


WINNER: A Celebration of 100 Years of Nº5/Chanel x Harrods Door Nº5 – Chanel Ltd and Harrods



Overall Store Collaboration: Sponsored by H.O.L Group

Bonadea – Studio Clementine – HIGHLY COMMENDED

Baubles of Hope – Woolworths South Africa with Essay Gift (NPO), VM Central, and Woolworths In-House Agency

Schuh Twenty Twenty Store Concept – Unibox with Briggs Hillier Design

Leek United Building Society – Resolution Interiors with Field


WINNER: Westfield London, Sky Glass Launch – Sky with The One Off



Store Design of the Year: Sponsored by SDEA

Brown Thomas, Dundrum Town Centre Mall – Cardy Papa

Watches of Switzerland Broadgate Circle – Quadrant Design

Comur Coimbra – Grupo O Valor Do Tempo

Westfield London, Sky Glass Launch – Sky with The One Off – HIGHLY COMMENDED


WINNER: Sports Direct Oxford Street – The One Off



Judges’ Choice:

Comur Coimbra – GRUPO O VALOR DO TEMPO